PurelBase Cookie Policy

Cookies are small text files stored on the User’s device when using the PurelBase website available at Purelbase.com.

Cookies may be necessary for the website to function correctly and, with the User’s appropriate consent, may also be used for analytics and marketing.

The controller and the entity placing cookies on the PurelBase website is Stasiuk Illia. Contact: [email protected].

PurelBase may use cookies and similar technologies for the following purposes:

• Ensuring the correct and secure operation of the website.
• Handling sign-in and User sessions.
• Protecting the website against abuse, spam and unauthorized requests.
• Remembering User settings and preferences, including the selected language.
• Remembering the User’s cookie choices.
• Analyzing traffic and use of the website.
• Measuring the effectiveness of advertising campaigns.
• Advertising and remarketing, where the User has given appropriate consent.
• Securing forms and other elements of the website.
• Processing payments.

PurelBase uses cookies essential for the website to function correctly. Google Analytics cookies may be used only after obtaining the User’s consent.

Google Analytics is currently inactive on the website. If implemented, it will run only after analytics cookies have been accepted.

With the User’s consent, the website may use Google Analytics to obtain statistical information about website use. This data may include pages visited, events on the website, the device, browser and approximate technical information about the visit. Analytics cookies are used in accordance with the User’s choice through the consent management mechanism.

With the User’s appropriate consent, the website may use Google Ads technologies to:

• Measure advertising campaign effectiveness.
• Measure conversions.
• Optimize advertising campaigns.
• Create audiences.
• Conduct remarketing.
• Personalize advertising, where the User has given appropriate consent.

PurelBase may communicate information about the User’s consent status to Google services in accordance with the implemented consent management mechanism.

PurelBase uses Cloudflare services to improve the security, availability and performance of the website.

Cloudflare may use cookies or similar technologies necessary, among other things, to protect the website from automated traffic, attacks and other threats.

The website may also use reCAPTCHA to protect forms and website functions from spam and automated abuse.

PurelBase uses Stripe services to process payments.

When processing payments, Stripe may use its own cookies and similar technologies, including to ensure transaction security, prevent fraud and process payments correctly.

Stripe’s documentation and privacy policy set out the detailed rules for its data processing.

PurelBase may use Google Consent Mode, which allows the operation of Google services to be adapted to the User’s choice in the cookie banner.

Depending on the User’s choice, the relevant mechanisms for analytics, advertising, use of data for advertising and ad personalization may remain disabled or be activated.

The User may refuse consent to analytics and marketing cookies without losing access to the website’s basic functions, except for functions requiring essential technologies.

On the first visit to the website, the User may be offered the option to:

• Accept all optional cookies.
• Reject optional cookies.
• Customize preferences.

The User may also change a previous choice using the cookie management mechanism available on the website.

Withdrawing consent does not affect the lawfulness of actions carried out before its withdrawal.

Cookie retention periods depend on their type and purpose.

Session cookies may be deleted when the session ends or the browser closes.

Persistent cookies may be stored for the period specified for a particular cookie or until the User deletes them.

Information about the User’s cookie choices may be stored for a period that allows their preferences to be remembered.

Cookies and similar technologies used by third parties may have their own retention periods specified by the relevant providers.

Depending on the functions enabled, PurelBase may use services from the following providers in particular:

• Google LLC — Google Analytics, Google Ads and reCAPTCHA.
• Cloudflare, Inc. — website security, protection and infrastructure.
• Stripe — payment processing.

Using third-party services may involve data processing under the rules specified by those providers.

Further information about personal data processing is also available in the PurelBase Privacy Policy.

The Cookie Policy may be updated periodically, particularly when technologies, service providers, website operation or applicable legal requirements change.

The current version of the Cookie Policy is published on the PurelBase website.